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STRATEGIC DEVELOPMENT

In today’s global economy, with new driving forces and business principles, designated as "Wikinomics," traditional business practices are no longer effective. Corporations need specialized guidance, transformational strategies, clear vision, leadership mentoring and coaching with a wide range of industry, business, technology, social networking, organizational, marketing, financial modeling, human behavior and global multi cultural experience.

For that, our Strategic Development executive, Dr. Aaron Levy, applies new business principles using "Game Theory" to offer our clients an integrated and comprehensive Strategic Development program to address a wide range of skills and opportunities that transcend beyond the traditional assignment of a consultant with one specialized field. (Game theory by definition is a normative approach for determining what strategies should be followed by a person who has to consider what others are likely to do; the outcomes depend not only on what you are doing, but also on what others are doing in response (Hoch & Kunreuther, 2001, p. 10).

Dr. Aaron Levy, is our director of strategic development and CEO/founder of Emerging Transformational Ventures. A value driven strategists, a business organizational expert, an innovative technologist, and a published author with over 20 years experience leading businesses, Dr. Levy served as CEO, president, COO and director of several publicly traded and privately held companies in a wide range of industries ranging from early stage, medium size and up to $125 million in annual sales with $1 billion in valuation. He holds a PhD, doctoral in Leadership and Organizational Change with expertise in applications of Game Theory. He successfully utilizes Game Theory to simulate growth scenarios as a foundation for successful cost effective strategic development programs and guides companies to achieve sustainable profitable growth in a timely fashion.

The strategic process:

With only a few hours a week at a cost effective fashion, the team will guide our clients in the process of development of a solid strategy. A strategy is all about being prepared to gain market position or advantage over adversaries or exploiting emerging possibilities. Since there is always an element of uncertainty about the future, strategy is more about a set of options rather than a fixed plan.

This process consists of three phases, each with specific actions, arranged in a certain order as follows:

A. Organizational and Performance Assessment and evaluation of plans:

• Assess organizational performance, product and financial strengths.
• SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats).
• Financial snapshot: Analysis of ratios of influencing financial factors
• Identify, isolate key organizational and performance challenges
• Assess CEO's skill level, priorities and vision, short and long term plans
• Evaluate organizational policies, procedures and strategies
• Review Goals, Objectives, and Targets: Revenue versus growth capital
• Review organizational and technology tools to support programs
• Competitive overview and compare organizational performance and offerings

B. Strategic Development:

• Develop a financial simulation for growth scenarios using game theory
• Develop a financial model for the business with prospects for the future
• Develop effective strategies, policies & processes based on the financial model, the SWOT analysis, performance assessments, and data from simulation modeling
• Guide the development of strategies and the adaptation of new processes
• Develop clear goals and objectives with plans for execution
• Integrate financial, organizational, marketing and branding, sales and procedures to position company to better compete and take advantage of market opportunities
• Use game theory to test new strategies
• Establish financial goals to support strategies

C. Implementation and Execution Phase:

• Implement & Execute:
• Guide and assist in the implementation of processes and strategies
• Provide training, mentoring and guidance to CEOs and staff
• Measure results daily/weekly/monthly
• Use game theory and role playing to test and sustain improvements
• Make adjustments to increase performance as needed
• Focus on growth revenue model versus growth capital
• Expand into new markets
• Develop diversification strategies to support future growth options

Note: A strategist combines innovation, perception and holistic insights of a designer with the pragmatic and systematic skills of a planner to anticipate and guide strategic direction and impact the overall organizational chances for success and growth. All in the context of business needs, financial strength, brand intent, design quality and customer values. A strategist will create an environment of financial strength and projections with sustainable commercial advantage by applying innovative tools, quantitative, qualitative ideas and systems.